Client
Fethr
Fethr needed a brand that could hold its own in the aviation industry without feeling cold or corporate. I co-led the identity from the ground up, shaping the visual language, designing the website, and building the marketing collateral that brought it all into the world. The result was a brand with a clear point of view, one that communicated what made Fethr different from the moment someone encountered it.
Credits
Organization: Black Swan Data
Art
Jordan Pereira (Graphic Designer)
Anh-Thu Pham (Graphic Designer)
Copy
Natasha Tanzil (Insights Associate Director)